Having a corporate website can be both a lever and an anchor to your business ‘ success. Since the vast majority of people access information about a business primarily through the internet, the website has become the business card that you gave to new customers.
For this reason, the site can be your success or your downfall. Companies with an organized, intuitive and well-designed navigation page have confidence and attract more customers. On the other hand, a poorly done, slow and outdated design site will not give the customer the image he needs to do business with you.
But how do you ensure that planning and creating a website gives you that critical image of trust, helping your business get off the ground? To help you with these and other issues, click here and below are some tips to turn your page into the best business card that your company already had
Obtain a Domain of Your Own
It is important to register your own domain so that your site does not need free sub-domains (like WordPress, for example). Your potential customers will realize that you’ve invested in a custom page, a factor that will contribute to a good image of your business and help you complete more sales.
If you have a domain, you can also choose a short name and easy memorization, which makes a lot of difference for your page to be disclosed. This ends up impacting the set of strategies for SEO Search Engine Optimization that allow you to optimize your search engine website.
With this, you generate more visits and, of course, more business
In addition to being easy and relatively inexpensive, having a record of your own is secure. After all, you do not want another brand using your name to promote yourself, right? The domain is a guarantee that no one will use your name in vain.
· Focus on Site Goals
It is important to follow some assumptions that streamline navigation and help turn prospects into real customers when it comes to creating your corporate website.
For example, on the homepage, you need to highlight items such as who we are, products and services, and contact because it works like a newspaper or magazine’s front page.
Therefore, include everything you believe to be indispensable and relevant, making it an attractive and inviting place for those who visit.